HR Manager at Technocrats Horizons Compusoft Pvt. Ltd.
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Technocrats Horizons Compusoft - Executive - Search Engine Optimization (1-3 yrs)
As an SEO Executive, you will be responsible for developing and implementing strategies to improve the online visibility and search engine rankings of a company's website. You will work closely with the marketing and content teams to create and execute SEO campaigns, conduct keyword research, and analyze website traffic data to identify areas for improvement. Your role will involve staying up-to-date with the latest trends and best practices in SEO, and making recommendations to improve website rankings and drive organic traffic.
Responsibilities:
- Conducting on-site and off-site analysis of web SEO competition.
- Using google analytics to conduct performance reports regularly.
- Research and analyse competitor advertising links.
- Develop and implement link building strategy.
- Creating high-quality SEO content.
- Assisting with blog content.
- Leading keyword research and optimization of content.
- Keeping up-to-date with developments in SEM.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Must Have Skills :
- Work experience as an SEO Executive, SEO Specialist, or a similar position.
- Extensive experience in SEO.
- Working knowledge of Google Analytics.
- Thorough understanding of web design and site structures.
- Understanding of search engine algorithms and ranking methods.
- Sound understanding of conversion and performance marketing.
- Good knowledge of back link analysis.
- Good verbal and written communication skills.
Good To Have Skills :
- Professional certification of Search Engine Optimization (SEO).
- Familiarity with WordPress or other content management systems.
- Experience with other aspects of marketing, such as customer growth and promotion, is a plus.
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