Techindustan - Executive - Digital Marketing/Search Engine Optimization/Social Media Optimization (1-3 yrs)
Responsibilities :
- Formulate strategies to build lasting digital connection with customers
- Plan, manage & monitor company's ongoing social media presence
- Launch advertisements to increase brand awareness
- Work jointly with internal team to drive campaign strategy development.
- Identify growth opportunities and drive revenue.
- Research to stay current on emerging online trends and best practices within digital marketing industry.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Ensures brand consistency in marketing and social media messages.
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram, Snapchat
- Optimize website content, title tags and meta descriptions based on determined keyword strategy.
- Build and execute on page and off-site SEO strategies that are tied to content marketing efforts.
Requirements :
- 6 months - 1 year of experience in Digital marketing
- Bachelor's degree in Marketing or related field
- Excellent understanding of digital marketing concepts
- Experience with business to customer social media and content generation
- Experience with SEO and SEM
- Strong written, verbal and collaboration skills
- Well-versed in digital platforms like Facebook, Instagram, Snapchat, Twitter
- Good sense of humour with strong creative and analytical skills
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