TBG - Digital Marketing Specialist (Only from eCommerce companies)

Job description : We are looking for an experienced Digital marketing strategist to join our team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness and drive sales through app based rural markets and create a strong customer database. You should be able to effectively connect our brand with our rural online customers as well as organised dairy farmers and corporate dairy entities.

Roles and Responsibilities : 

- You are responsible for B2C platform product development various marketplaces on an ecommerce platform.

- Develop ECommerce Strategy Road map and generate revenue for the Company.

- You will be responsible for identifying new ecommerce websites leading a team for listing our products on these ecommerce platforms using the right keywords for SEO & perform quality checks on the listings of the catalogue.

- Daily workout product pricing on each platform track pricing changes manage stock levels in our listings.

- You will be responsible for determining the format and features of the website in order to maximize clarity and ease of navigation for customers.

- You will need to keep abreast of new developments in the eMarketing world.

- You will also research the company demographics and maximize search engine traffic.

- Create and maintain product information, store market research data, sort and analyse cost and profit accounting, provide sales forecast for the products using analytics plan for eMarketing.

- Develop an expenditure plan in advance and develop a financial plan that will maximize our resources

- Liaise directly with HOD and director and present plans for any new advances or initiatives to improve the company's online presence and esales.

- Handle customer support emails, review refunds and escalate to the department head whenever necessary.

- Stay current with the online marketing environment and adapt the strategies to best serve the interests of the organization and to keep pace with the competition in our field Responsible for research and development of new online marketing strategies.

- Protect organization's value by keeping information confidential

- Identify trendsetter ideas by researching the industry and related events, visit exhibitions.

- Maintain performance matrix sheet on daily basis.

- A strong grasp of modern technology and social media is essential. An expert understanding of spreadsheets databases financial analysis website design search engine optimization and eMarketing strategy will be key to fulfilling the many functions of the job.

- A sound understanding on Google Analytics and other analytical software will be preferred for tracking sales trends and making projections of future growth.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.