HR - Executive at Tandemloop Technologies
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Tandemloop - Associate - Digital Marketing (0-1 yrs)
Digital Marketing Associate
- We are looking for a Digital Marketing Associate to help plan and implement our marketing and advertising activities.
- For this role, you should understand the full marketing mix and be familiar with ways to analyze market research and customers behavior. You should also be able to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics.
- Ultimately, you should help us achieve our business goals by building strong marketing campaigns.
Responsibilities :
1. Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile)
2. Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software
3. Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
4. Manage social media marketing campaigns
5. Manage digital advertising campaigns (SEM, Social)
6. Manage SEO campaigns
7. Set up conversion, pixel, and event tracking on the website and across various digital platforms
8. Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
9. Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
10. Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
11. Keeping an eye on your competitors' online activity
12. Creating reports to assess the effectiveness of the company's digital marketing efforts
13. Performing keyword research to see which words will appeal to various populations
14. Most importantly, create organic campaigns to drive engagement and brand awareness.
15. Creating landing pages, pitching content to blogs, and setting up Google AdWords campaigns as part of the digital marketing effort.
Requirements and skills :
- Knowledge of marketing digital tools and techniques
- Experience with SEO/SEM campaigns
- Solid knowledge of SAAS, and CRM tools.
- Solid computer skills, including MS Excel, web analytics and Google AdWords
- Excellent communication and presentation skills
- Strong analytical skills with a goal-oriented attitude
- BSc degree in Marketing or relevant field
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
