Senior HR Executive at TalkCharge
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TalkCharge - Manager - Search Engine Optimization (5-10 yrs)
TalkCharge - SEO Manager
Requirement:
- We are looking for Search Engine Optimization (SEO/SMO) Analyst responsible for implementing SEO and social media strategies, perform keyword research, link building, administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).
Key Responsibilities :
- Create content marketing campaigns to drive leads and subscribers, using SEO best practices to generate traffic to our site
- Design and develop a technical solution.
- Ability to research new things as per requirement and business.
- Develop and execute online lead generation marketing plans.
- Implementing & Managing Email Marketing Campaigns.
- Determine the target audience and launch an email campaign to generate leads for the business
- Analyse campaign performance and suggest improvements
- Upgrade our email templates using graphics, personalization, and advanced features
- Ensure emails follow industry policies and best practices
- Brainstorm new and creative growth strategies.
- Actively manage and promote our blog, and pitch articles to relevant third-party platforms Analyse content marketing metrics and makes changes as needed.
- Optimizing current content on our website (page titles, meta descriptions, h1s, alts, anchor text, etc.)
- Excellent verbal and written communication skills
- Basic knowledge of HTML
- Flexibility to evolve strategies quickly & effectively
- Experience in Wordpress and Blogger (preferred).
- Worked on Campaign Optimization, Keywords Analysis, Keyword Research, Reporting and Analysis, and Account Audit activities.
- Track and analyse website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
- Continually work on the Search Engine Optimization of the website.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
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