Manager- HR at Tag Assessors Guild Pvt. Ltd.
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TAG Assessors Guild - Executive - Digital Marketing (2-7 yrs)
SEO/SMO :
- Working knowledge of Search Engine Optimization (SEO) practices, Social Media Optimization (SMO). Must be good in SEO / SMO techniques. Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram and other social media best practices. Social Media Strategist using social media for brand awareness and impressions. An up-to-date, working knowledge of current, past, and projected trends in the SEO industry.
Technical SEO :
- In-depth experience with website analytics tools (e.g., Google Analytic, Yahoo and Bling, Webmaster, Google Trends). The ability to work with technical SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills. Driving traffic from numerous sources around the web.
Google Adwords / Facebook Ads / Facebook / Instagram :
- Responsible for Managing Paid Campaigns on Google AdWords -Search & Display, Shopping, Bing and other Ad Networks managing paid campaigns on Facebook, other social media networks. Perform daily account management and pay per click accounts on Google AdWords, Facebook. Yahoo, Bing and other search platforms for a variety of clients. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics. Experience in Instagram, LinkedIn, Twitter, and other social media platforms
Google Analytics :
- Conducting on-site and off-site analysis
- Using programs such as Google Analytics to compile regular performance reports.
- Assisting the content team in the creation of high quality, informative SEO content.
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