HR at Qriyo Infolabs Pvt Ltd
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Synoriq - Manager - Marketing (3-5 yrs)
About Synoriq :
1. We are into the business of core-lending software - LOS/LMS/Collections.
2. We take pride in our technology architecture built for ever evolving softwares.
3. We are headquartered in Jaipur with a team of 150+
4. 40+ lenders use our softwares to process loans of Rs 30,000Cr+
Founder - Mudit Jain: https://www.linkedin.com/in/mudit-jain/
Co-Founder and Chief Revenue Officer - Mohit Chauhan: https://www.linkedin.com/in/mohitschauhan/
How can your role impact Synoriq?
1. We have developed an excellent product and sold so far through inside sales team
2. Now we are looking for brand building and aggressive lead generation
3. We are expecting to double our business every year for next 5 years
Responsibilities :
1. Develop and implement a comprehensive B2B marketing strategy aligned with company goals.
2. Conduct market research to identify target audiences and develop buyer personas.
3. Create and manage content marketing campaigns across various channels (e.g., website, blog, social media).
4. Manage and execute paid advertising campaigns (e.g., PPC, social media ads).
5. Develop and nurture leads through email marketing campaigns.
6. Track and analyze marketing performance using marketing automation tools and metrics (e.g., conversion rates, ROI).
7. Collaborate with sales, product, and design teams to ensure consistent messaging and a seamless customer experience.
8. Stay up-to-date on the latest B2B marketing trends and technologies.
Qualifications :
1. Bachelor's degree in marketing, communications, or a related field (preferred).
2. Minimum of 3 years of experience in B2B SaaS marketing.
3. Proven track record of developing and executing successful marketing campaigns.
4. Strong understanding of SEO, content marketing, lead generation, and marketing automation.
5. Strong experience in Email marketing.
6. Excellent analytical skills with experience using marketing analytics tools.
7. Ability to write compelling and persuasive marketing copy.
8. Excellent communication and collaboration skills.
9. Experience with project management is a plus.
What We Offer :
- Impactful Product : At Synoriq, you get to work on exciting products and software that create a huge impact in the lives of common people.
- You get exposure to the various domains we work in - be it the financial sector or the government sector. With projects of such scale, we work on the latest and most popular technologies in the market.
- Great Nucleus of Minds : You get to work with the smartest people and learn together. Our team is a bunch of talented designers, engineers, singers, storytellers, and dancers.
- Fun : We understand that there is a life outside the office too. We offer flexibility in your work schedule and work from home so that you give your best every day.
- Long term focused culture : Our culture is designed to give you a comfort for long term carrier with us
- Leadership Initiatives : We promote the overall development of an individual and help you realize your professional goals. There are ample learning opportunities providing exposure to different domains and to work in cutting-edge technology.