HR Recruiter at SynOption Pte Ltd
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SynOPTION - Digital Marketing Specialist (7-9 yrs)
Digital Marketing Specialist
- SynOption is a MAS (Monetary Authority of Singapore) licensed headquartered in Singapore focusing on institutional FX and Crypto Solutions.
Responsibilities :
- We are looking for an experienced Digital marketing hands-on specialist who has worked in B2B firm, ideally a Fintech and who will help us achieve our business growth goals. You will identify needs and new opportunities and increase brand awareness.
- The candidate will be responsible for developing and implementing all advanced digital marketing campaigns.
- Pay-per-click (PPC)/Pay-Per-Performance (PPP), Search Engine Marketing (SEM)/Search Engine Optimization (SEO), Email Marketing, Send Marketing Messages (SMS) campaigns.
- Build and maintain companies' social media presence.
- Measure the overall ROI and KPIs of all digital marketing campaigns.
- Identify current marketing trends and insights.
- Optimize the costs and campaign performance based on these insights.
- Use your analytical abilities to assess the experience of our audience over multiple channels.
- Edit and proofread copy for promotional materials within marketing campaigns.
- Communicate constantly with internal stakeholders throughout the campaign lifecycle and provide regular status updates.
Requirements :
- Candidates must have a minimum of 7-9 years of required experience.
- Candidates with B2B fintech industry experience will only be considered.
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