SW SOFTTECH is looking for a Social Media Expert in Mohali

Job Description :

- We are looking for an experienced and enthusiastic social media specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the company's social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.

- The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analyses in order to consistently improve the company's social media practices over time.

Social Media Specialist Responsibilities :

- Developing social media content plans that are consistent with the company's brand identity.

- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.

- Managing a high volume of daily social media posts.

- Communicating with social media followers, including responding to queries in a timely manner.

- Developing and managing social influencer programs and attending social influencer events.

- Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company's social media presence and performance.

- Preparing monthly reports on social media marketing efforts.

- Suggesting recommendations to adjust the social media marketing strategy for optimal results.

- Staying up to date on best practices and emerging trends in social media.

- Performing other duties when needed.

Social Media Specialist Requirements :

- Bachelor's degree in journalism, communications, marketing, or a related field.

- 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.

- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.

- Experience using various analytics software.

- Working knowledge of HTML and CSS.

- Multi-tasking and time-management skills, with the ability to prioritize tasks.

- Ability to work in a fast-paced, high-pressure environment.

Job Type : Full-time

Salary : 20,000.00 - 25,000.00 per month

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