We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.

- In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.

- Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Job Description

- Perform daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.

- Manage and optimize the existing internet marketing campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, etc.

- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.

- Manage and maintain updates for large keyword lists.

- Monitor budget and adjust bids to gain better ROI

- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.

- Write attractive and concise copy for adverts

- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.

- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

- Keep pace with search engine and PPC industry trends and developments.

- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

- Monitor and evaluate search results and search performance across the major search channels.

- Communication to team and management on project development, timelines, and results.

- Work closely with the other team members to meet client goals.

Skills & Qualifications :

- At least two years of hands on experience with popular PPC platforms (AdWords, Yahoo, Bing).

- Experience in Search Engine Marketing (SEM) and Paid Search (PPC).

- Proficiency in MS Excel, PowerPoint, and Word.

- Experience with website analysis using a variety of analytics tools like Google Analytics as well as internal reporting tools.

- Strong written and communication skills along with a strong work ethic.
 
Required Experience, Skills and Qualifications :

- 2 years exp min

Job Type: Full-time

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