Senior Executive - HR at SueprBottoms
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SuperBottoms - Advertising Specialist - eCommerce Vertical (2-6 yrs)
About Us:
Superbottoms is a direct-to-consumer brand that makes functionally smart and sustainable products for parents who are conscious about their parenting choices. Backed by leading investors such as Saama Capital, Titan Capital and DSG Consumer Partners, Superbottoms is poised to establishing the category of cloth diapers in India and other sustainable, functional baby products & Kidswear in India.
Job Overview:
Ecommerce Ads Specialist are responsible for the online sales and spends of the brand on marketplaces.
Key Responsibilities:
- Execute and purchase search and display activation on Amazon, Flipkart, and other platforms (Search & Display DSP)
- Implement best practices in search and display techniques, such as keyword selection, tracking, and optimization.
- Via AB testing core campaigns, we will test and synthesize our search strategy.
- Work on branding related campaigns.
- Implement keyword research, benchmarking, and optimization.
- Manage and configure the Amazon Store to reflect core campaigns and new product innovation.
Qualification & Skills:
- Experience with Amazon and Flipkart/Other market channels Search and Display dashboards is required.
- 2+ years of successful Amazon, Flipkart, marketplaces Ads strategy planning and implementation.
- Proven experience managing AMS and DSP campaigns.
- Experience in Baby care industry is preferred (but not mandatory)
- Significant SEM knowledge and experience with key tools (AdWords, Google Analytics, SA360, Amazon and other e-retailer search tools).
- Familiar with detailed keyword performance activation, analysis, and optimization.
- Self-assured and comfortable challenging your coworkers at all levels.
- Highly data-oriented with savvy Excel and data management skills.
- Any Graduate (preferred from renowned colleges).
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