HRD at Sujanil Chemo Industries
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Sujanil - Head - Marketing (3-5 yrs)
Budgeting and planning for Marketing Metrics aligned to Revenue Growth
Targets
b. Increase the Market Share Marketing Strategy Aligned with the Total Product Strategy
c. Execution - Marketing Initiatives for Product Market Share Increase
a. Digital - Branding and Product
i. Branding
ii. Customer Reach and Drive to Retail
b. BTL - Product
i. Promotions - Retail
ii. Promotions - Customer - Footfall Points
iii. Events
c. ATL - Branding and Product
i. Media Plan & Media Execution
ii. PR Execution
d. POS - Visibility
e. Marketing Collateral
f. Schemes for Indirect and Direct
g. Sales Incentives and Rewards
d. Monitoring
a. Marketing - Execution
b. Cost Execution
e. Review
a. Marketing Review
b. Cost Review
f. Team Building
g. Process Execution and Cost Efficiency
h. MIS
a. Reports
b. Analytics Performance Summaries for all Initiatives
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