Strategy Head - Marketing - Digital Media Firm (5-12 yrs)
- Strategy building for marketing teams (design, communication, digital )
- Research and development
- Branding
- Marketing budgets
- Manpower planning and operations.
- Lower parel located office.
- Salary package upto 40 LPA
- Develop fact bases - sourcing and synthesizing wide ranging information such as customer research, market insight and existing customer data to create strategic insight to develop understanding of the issue or opportunity.
- Scan media and industry sources to identify marketing, advertising, HE recruitment trends and the competitive landscape that may impact or enhance The Open University's marketing/brand performance/proposition.
- Bring new ideas and concepts forward to develop innovative and effective solutions to business and marketing challenges.
- Facilitate the development of the Unit Business Plan, through the production of appropriate presentations and supporting evidence.
- Ensure agreed Marketing targets are communicated clearly such that they translate effectively into team and individual objectives.
- Define and manage the process, timings and outputs of the operational planning framework, ensuring that all Marketing functions deliver plans that support the delivery of strategic and commercial objectives.
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