Strategic Alliance & Business Development Role - Marketing - IT (8-13 yrs)
Responsibilities :
- A result oriented professional who is willing to drive a unique value proposition and market leadership.
- The incumbent would create, manage & grow the Alliances eco-system for the consumer product portfolio of the company Pan India
- He / She would be responsible for hunting & nurturing potential alliance partners & resellers in his/her territories. A revenue driving role.
- She/He will be responsible in developing strategies to drive revenue and manage relationships with partners and vendors to build the brand and the business.
- He / She should be able to identify key account managers for major deals and influence them to work with the company.
- Generate a good pipeline of New Opportunities for Partnerships and Alliance relationships.
- She/He should be able to drive partner enablement programs & trainings to help partners become ready to use the company's suite independently.
- Plan and drive marketing programs and activations for across Alliances partner network.
- Liase between Technology team & Partner SPOCs for integration and on- boarding as well as smooth functioning and do periodic reviews to assess joint businesses.
- Ideate and execute marketing brand awareness campaigns and lead generation activities online and offline.
Requirements :
- Must have a thorough understanding of Alliance and Partnership Relationships across Brands and should be able to drive these relationships to close Large deals. Alliance experience in SaaS based company is an added plus.
- Experience driving Business Development and identifying new opportunities and customer segments for revenue growth.
- Self- starter and motivated professional able to create proposals, make business pitches and drive relationship.
- Account Management and relationship across clients for efficient operations and profitable upsell.
- Possesses strong communications and a go-getter having entrepreneurial zeal and drive.
- Will be responsible to drive monthly, quarterly & annual numbers from Alliance business. Should be able to drive lead generation through Alliances, Account based marketing and joint field marketing programs.
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