Job Description:

The Strategic Partnerships Specialist will be responsible for identifying, developing, and managing strategic partnerships to drive business growth and expand our market presence. This role requires a proactive and strategic thinker who can cultivate relationships with potential partners, negotiate agreements, and collaborate cross-functionally to execute partnership initiatives. The Strategic Partnerships Manager will play a crucial role in identifying new revenue streams, enhancing brand exposure, and maximizing the value of strategic collaborations.

Responsibilities :

Partnership Identification and Development :

- Conduct market research and analysis to identify potential strategic partners aligned with our business objectives and target audience.

- Build a robust pipeline of partnership opportunities through networking, industry events, and research.

- Initiate and cultivate relationships with key stakeholders of potential partner organizations to explore mutually beneficial collaboration opportunities.

- Develop compelling partnership proposals and presentations that outline the strategic value and benefits of the proposed collaboration.

Partnership Negotiation and Agreement :

- Lead negotiations with potential partners to secure favorable terms, ensuring alignment with company goals and objectives.

- Collaborate with legal and finance teams to draft, review, and finalize partnership agreements, ensuring compliance and minimizing risks.

- Conduct thorough due diligence on potential partners, evaluating their reputation, financial stability, and compatibility with our brand.

Partnership Management and Execution :

- Develop and implement strategic plans for each partnership to maximize value, drive revenue growth, and achieve mutually agreed-upon objectives.

- Collaborate cross-functionally with internal teams (e.g., marketing, product, operations) to execute partnership initiatives effectively.

- Track, monitor, and report on partnership performance, including key metrics, milestones, and ROI.

- Continuously assess partnership performance, identify areas for improvement, and implement strategies to optimize outcomes.

Relationship Building and Stakeholder Management :

- Nurture and maintain strong relationships with key partners, serving as the main point of contact and ensuring effective communication and collaboration.

- Act as an ambassador for our company, representing our brand professionally and building trust and credibility with partners.

- Collaborate with internal teams to leverage partner relationships for joint marketing initiatives, co-branding opportunities, and cross-promotions.

Requirements :

- Bachelor's degree in business administration, or a related field. Additional certifications or courses in brand management or partnership marketing are a plus.

- Proven experience (2-3 years) in brand partnerships, marketing, or business development, preferably in a fast-paced, consumer-focused industry.

- Strong understanding of brand positioning, market dynamics, and consumer behaviour.

- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with external partners and internal stakeholders.

- Strong negotiation and contract management skills, with a keen eye for detail.

- Creative thinking and ability to develop innovative partnership ideas and activations.

- Analytical mindset and proficiency in data analysis to evaluate partnership performance and drive data-driven decision making.

- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.

- Self-motivated, proactive, and able to work independently as well as collaboratively within a team.

- Proficiency in Microsoft Office Suite and familiarity with marketing tools and platforms.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.