HR at Star Health and Allied Insurance
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Star Health - Search Engine Optimization Role (12-16 yrs)
Search Engine Optimization Role
Responsibilities :
- Execute tests, collect and analyze data and results, and identify trends and insights
- Track, report, and analyze website analytics
- Staying on budget, estimating monthly costs and reconciling discrepancies on the SEO campaigns
- Optimize copy and landing pages for search engine
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements and skills :
- Proven SEO experience
- Should have handled larger websites & reports
- In-depth experience with website analytics tools
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
