Public Relations (Outreach) Manager

At Splash Math, community matters the most. You will lead our brand outreach initiatives using online and offline channels. Your commitment to research and engagement would help us reach beyond horizons. We are looking for a people's person who will serve as the voice of the company and establish Splash Math as the most loved brand in the K-12 edtech industry in USA.

You are a great fit can personify Splash Math brand and build awesome community around it.

Responsibilities :

- Own the media, influencer and customer outreach initiatives in USA

- Plan and manage the complete PR program, messaging strategy, and pitch content (deck, brochures, emails and media kit etc.)

- Develop a scalable influencer outreach program to onboard an array of bloggers, industry consultants, and school teachers for favorable brand mentions

- Create content and campaigns around industry events and conferences including award applications, speaking opportunities, and online conversations

- Build and manage key relationships with a wide range of local and national media contacts, including key reporters, editors, and industry analysts

- Liaise with the PR agency to make sure right content is generated and delivered in a timely manner.

- Build, deploy and analyze surveys to understand the market needs and monitor the company's brand perception

- Measure of outreach efforts and campaign deliverables, and apply learnings to optimize PR strategy

- Document learnings from the industry and channel them to the Splash Math team through regular presentations and reports

Qualifications :

- UG: Any specialization; Mass Communications, Journalism or an English major preferred

- 3 - 5 years of Public Relations or mass communications experience

- Should be a team player who can make it happen in a fast-paced environment

- Should be able to think globally and understand local cultural practices of USA

Excellent writing skills

- PR program experience in USA is a plus

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