Specialist - Social Media Marketing (3-4 yrs)
Social Media Marketing Specialist
Location: Bangalore
Experience: 3.0 - 4.0 Years
What you'll bring along:
- 2 to 3 yrs of work experience in social media marketing & are actively looking to level up
- Good grasp of analytics to constantly mine for actionable insights
- Ability to be a self-starter who is real fast. CG is growing really fast & we'll need you to drive that boost
- Thirst to be constantly learning, experimenting, failing & going at it again
- Ability to thrive in chaos and build planes while you fly them
What you'll be doing :
- Craft original and compelling campaigns to drive engagement across all platforms (Facebook, Twitter, LinkedIn, Instagram & YouTube)
- Create conversational content across formats like videos, images, stories, live streams, conversation starters, polls and everything in between
- Maintain a calendar and ensure a healthy content tempo
- Work closely with all the departments to plan and publish a good mix of original and promotional content around CG.
- Champion regular reporting of campaign performance and hitting of growth metrics (engagement, reach, conversion)
- Identify influencers to follow and engage with and fan communities to interact to drive Open's brand visibility.
- Leverage best practices, optimization tips, and SEO techniques to oversee posting guidelines along the lines of images, tags, descriptions, and metadata
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