Specialist - Marketing - eCommerce (2-6 yrs)
- Daily monitoring and analyses of all sales results and advertising campaigns.
- Create new product listings and periodically adjust and improve existing product listings.
- Implement Amazon FBA and Amazon Prime listings strategies for the most suitable products.
- Analyzing revenue, campaign performance, ACoS, daily ad spend, etc.
- Challenge yourself and your colleagues within the project team(s) to grow the online sales results.
Essential duties and responsibilities :
- Managing product listings on Amazon, including planning and creating paid search campaigns.
- Optimize products to e-commerce marketplace channels such as Amazon, Flipkart, and Snapdeal.
- Conduct keyword research, analysis, and keyword expansion for our clients.
- Set up shipping and tax calculations on Amazon.
- Learn and understand our client's business and competition.
- Create and manage brand pages on Amazon with a strong focus on content, keywords and search words.
- Manage product ads on Amazon and potentially other marketplaces such as Flipkart, Snapdeal, and others.
- Ability to understand our online sales targets and being able to meet those targets with the right online actions.
- Make plans with your digital marketing colleagues on how to generate more sales transactions and customer reviews.
- Assist with other special projects within the e-commerce team, not limited to Amazon.
Key competencies :
- Detail & deadline-oriented
- Fast Self-learner and analytical thinker
- Ability to work in a high-energy, fast-paced environment with teamwork.
- Ability to manage multiple projects
- Technical competency
Must-haves :
- Preferred MBA in marketing with 2+ years experience with marketplaces
- Skilled at PPC optimization techniques
- Proficient using the latest versions of Microsoft Word, Excel, PowerPoint; email and web searches.
- Knowledge of HTML and CSS
- Experience in data analyses, performance trends etc
- Excellent verbal, written and communication skills.
- You must be extremely organized and be able to handle multiple tasks at once.
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