Company Name : App it Simple - Parent Company.

Product : SoftwareSuggest

URL : https://www.softwaresuggest.com/

- SoftwareSuggest is the leading software discovery and recommendation platform.

- We support millions of users by providing a comprehensive platform with interactive search tools, side-by-side comparison, user reviews, software evaluation content and resources to help them find the best software that fits their needs.

- In addition, we work with over 7000 software vendors to generate new business leads by showcasing their product to our audience of prospective users and buyers. We help increase new user acquisition, market share and brand awareness for our vendors.

- SoftwareSuggest isn- t just a software recommendation platform; we- re a trusted partner in B2B marketing, and we work with some of the largest brands in India and world.

Digital Dynamo :

- Best place to hide a dead body is page two of Google.

- We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

- You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
 
Responsibilities :

- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

- Track, report, and analyze website analytics and PPC initiatives and campaigns

- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

- Optimize copy and landing pages for search engine marketing

- Perform ongoing keyword discovery, expansion and optimization

- Research and implement search engine optimization recommendations

- Research and analyze competitor advertising links

- Develop and implement link building strategy

- Work with the development team to ensure SEO best practices are properly implemented on newly developed code

- Work with editorial and marketing teams to drive SEO in content creation and content programming

- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements :

- Proven SEO experience

- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

- Solid understanding of performance marketing, conversion, and online customer acquisition

- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

- Knowledge of ranking factors and search engine algorithms

- Up-to-date with the latest trends and best practices in SEO and SEM

Company Address :

Address : 

Signature-2, Block-D,
Third Floor, Sarkhej Sanand Cross Road,
Ahmedabad-382210

Reach us on : 7990734785

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