Roles and Responsibilities :

- Developing creative and engaging content that is consistent with the client's brand image and addresses business needs.

- Handling brands allocated and ensuring all client requirements are met.

- Ensuring the client is complaint free

- Ideating content bucket for client's social media pages

- Coordinating with Internal Team to ensure timely deliverable of posts and creative.

- Developing content strategies to effectively reach the desired target audience and marketing goals.

- Creating content for a variety of platforms including blogs, websites, and social media

- Proofreading and editing content before posting.

- Analysing content marketing data to identify trends and anticipate consumer needs.

- Researching content to ensure that content is relevant and appealing

- Performing content audits to assess how well existing content is performing.

- Performing content gap analyses to determine what type of content is missing and what is needed.

- Creating, adjusting, and managing the content calendar for our clients.

- Establishing style guides that specify the writing style and tone needed to create engaging content.

- Developing a solid understanding of the target audience through online and traditional market research.

- Keeping up to date with content trends, client preferences, and advancements in technology

Requirements:

- Bachelor's degree is a must

- A minimum of 1.5 years of experience in content strategy and content creation and client servicing.

- Must have been a POC for brands and clients.

- Proven experience in various content platforms such as social media, blogs, and print media.

- Strong understanding of content practices.

- Strong content presentation skills.

- Outstanding organizational and time management skills.

- Excellent written and verbal communication skills.

- The ability to keep abreast of content and the latest trends and advancements in technology.

- The candidate should also be detail-oriented and committed to meeting tight deadlines.

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