HR - Executive at WebSenor
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Social Media Specialist (1-3 yrs)
Responsibilities :
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
- Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of the company's social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players, and coordinate actions
Requirements :
- Proven working experience in the social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO, and SEO
- Knowledge of online marketing and a good understanding of major marketing channels
- Positive attitude, detail and customer-oriented with good multitasking and organizational ability
- Fluency in English
- BS in Communications, Marketing, Business, New Media or Public Relations
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