HR - Team Lead at InsightIndia
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Social Media Role - Advertising Firm (3-8 yrs)
Design social media strategies to achieve marketing targets
- Manage, create and publish original, high quality content
- Administer all company social media accounts ensuring up-to-date content
- Liaise with writers and designers to ensure content is informative and appealing
- Collaborate with Marketing and Product development teams to create social - buzz- regarding new product launches
- Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
- Prepare weekly and monthly reports on web traffic and ROI
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals via social media to create a strong network
- Train internal teams to integrate and maintain a cohesive social media strategy
- Stay up-to-date with new digital technologies and social media best practices
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