Leading crowd funding platform requires Face AD Specialist-(Facebook )- Bangalore

One of our client India's most trusted and transparent crowdfunding platform where people from across the globe can donate towards raising funds for products required by NGOs in India, which are then delivered to them by us. In the last 6+ years, we were able to create 5000+ campaigns, raise over 200 Cr+ worth of Donations to support over 1400+ charities. Over 7,00,000+ unique donors used our platform to channelize donations to charities of their choice. It has won many notable awards like India's Best Social Enterprise Award and NASSCOM Social Innovation Award among others and has also been invited by the Bill & Melinda Gates Foundation to the US and China

We are looking out for FACE BOOK AD Specialist for our client office in Bangalore

PFB the JD and the details

1) Client - Leading crowd funding platform

2) Role- FACE Book AD Specialist

3) Location- Bangalore- HSR

4)Joining- 30 days

5) Experience

1. Minimum 2 years of experience in managing Facebook ad accounts.

THE JD IS AS FOLLOWS :

Responsibilities

Role Description :

1. Facebook Ad Account Management:

- Take ownership of the Facebook ad account mgt

- Develop and implement comprehensive ad strategies aligned with organizational goals.

- Regularly optimize campaigns to ensure maximum performance and ROI.

2. Campaign Planning and Execution :

- Plan, execute, and monitor Facebook ad campaigns to achieve predefined objectives.

- Work closely with the marketing team to align campaigns with overall marketing strategies.

- Identify and implement creative approaches to enhance campaign effectiveness.

3. Creative Direction and Testing :

- Generate multiple creative angles for testing and experimentation.

- Collaborate with the creative team to ensure ad creatives align with brand messaging.

- Conduct A/B testing to identify high-performing creatives and strategies.

4. Audience Analysis and Optimization :

- Analyze audience behavior and adjust targeting parameters for optimal performance.

- Provide insights into audience segmentation and recommend strategies to reach diverse donor segments.

5. Reporting and Analysis :

- Regularly report on campaign metrics and key performance indicators (KPIs).

- Identify successful ads and campaigns, providing recommendations for scaling.

- Present actionable insights to the marketing team to refine future strategies.

6. Stay Updated on Industry Trends :

- Stay informed about the latest trends and updates in Facebook advertising.

- Implement new features and strategies to stay ahead in the digital marketing landscape.

7. Collaboration :

- Collaborate with cross-functional teams including creative, content, and analytics.

- Participate in brainstorming sessions and contribute innovative ideas.

Requirements :

1. Minimum 2 years of experience in managing Facebook ad accounts.

2. Proven experience working with direct-to-consumer (D2C) brands.

3. Strong understanding of creative direction and the ability to strategize engaging a campaigns.

4. Proficient in identifying hooks and innovative approaches to captivate the target audience.

5. Expertise in analyzing campaign metrics and identifying successful ads and campaigns for scaling.

6. Familiarity with A/B testing methodologies and the ability to generate creative angles for testing and experimentation.

7. In-depth knowledge of the Facebook Ads Manager platform and its various features.

8. Excellent communication and collaboration skills

If the position interests you and you find a fitment kindly share your cv at or contact Manav- 7011354635

Also the following details :

Current ctc n notice period
Expected ctc
Open to work in bangalore

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