Recruitment Specialist at TeamLease Services
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SMS/Email Marketing Role - Advertising Agency (1-4 yrs)
SMS and E Mail Marketing
- Manage and build overall email/SMS marketing strategy
- Create various email/sms lists and campaigns
- Create and design various CTAs and email/sms templates
- Test every campaigns success
- Determine email/sms marketing KPIs
- Develop and present reports on a weekly basis
- Develop a lead generation strategy
- Ability to create smart sms/ email lists
- Increase email subscriptions
- Analyze data to get smart insights
- Suggest methods for improvements
- Segment lists based on behavior like past email/sms engagement and responses to CTA
- Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email/sms.
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