Head Marketing at SmartConnect Technologies
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SmartConnect Technologies - Associate - Marketing (4-7 yrs)
We are looking for experienced candidates with minimum of 3 years of experience, who have impeccable command in written English and inclination to work with challenging and demanding team. The candidate should have sufficient grasp of Digital / Social Marketing.
Writing/Editing : Copy-edit, proofread and revise communications.
Email campaigns : Design and launch mailers for email marketing campaigns.
Tracking/Auditing: Maintain repositories to track all communication requests, measure response time and highlight aberrations in the process.
- Managing end-2-end marketing life-cycle, from creating collateral's, lead-gen campaigns, managing social/digital engagement/blog etc.
- Working with in-house designers to produce materials of visual impact and within brand guidelines
- Ensure that wording of communications is in line with the brand message.
- Liaising with events coordinators to maximize visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate
- Monitoring competitor activity and generating leads for products and services.
- Integrating with the existing teams to with product teams and finding GTM opportunities
Customer Engagement : Envisage the varied communications required for actively engaging with the customers during their life cycle and accordingly develop, execute communications strategies to enhance customer experience.
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