02/02
Shweta Roy Choudhury
Human Resource Manager at Smart Interviews
Human Resource Manager at Smart Interviews
Views:49 Applications:16 Rec. Actions:Recruiter Actions:4
Smart Interviews - Manager - Marketing - Strategy Division (2-10 yrs)
L - Marketing Manager
About us :
Smart Interviews was founded in late 2015 by Amit Bansal, an alumnus of IIIT-Hyderabad, with the vision of bridging the technical skill gap between the existing talent pool and industry expectations.
We started with a batch of just 10 students and in 6 years, we have up-skilled over 10000 students and industry experts. Smart Interviews has grown tremendously in the EduTech industry.
We have set our foot in the door and have a huge business potential ahead of us. We are on the look-out for talented individuals to come aboard and work with us to achieve our vision and take the company to a global scale.
With us, there's always an opportunity to Learn, Evolve, Excel hand-in-hand.
Job Title :
Marketing Manager [Strategy]
What will you do?
- Own the development and messaging of the brand narrative
- Manage company website and work with UX team to enhance user experience
- Create, execute, and manage marketing programs and campaigns across all channels
- Establish and maintain branding budgets
- Utilize consumer insights to identify growth opportunities
- Plan and execute events and promotions within communities.
- Reporting and tracking metrics
- Partnering with Sales team and ensuring healthy pipeline of leads
- Partner with agencies for building and executing campaigns
What you have already?
- 2 to 5 years of experience in developing branding and/or marketing,
- Experience with an EdTech company is a plus.
- Bachelor's degree in Marketing or related field.
What CTC do we offer for this role?
- 7 LPA to 10 LPA, as per candidate's performance, experience and knowledge.
We would prefer you to have :
- B2B/B2C marketing experience in an agency, preferably for an EdTech client
- Experience building and executing 360 degree campaigns
- Excellent project management skills
- Backing up marketing instincts with analysis, metrics, and stats
- Prior experience working with agencies to build, execute and track campaigns
- Hands-on experience with tools like Google Tag Manager, Google Analytics, Facebook Pixel Setup, Facebook / Google / Linkedin Ads, HotJar / Microsoft Clarity, Canva is an added advantage.
What's in it for you?
- Work directly with the Founder and Senior Management
- High growth and flexible work environment
- Competitive pay scale and benefits
- Be a catalyst in improving global tech education
- Positively impact careers of thousands of students
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