Skyria - Digital Marketing Role (2-3 yrs)
Roles and Responsibilities :
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute and measure experiments and conversion tests.
- Instrument conversion points and optimise user funnels.
- Regularly post, update and monitor all social media outlets (website, Facebook, Twitter, YouTube, other pages, sites, blogs) on a daily basis.
Knowledge and Skills :
- 2-3 years of past experience in paid marketing.
- Experience of doing this at e-commerce (transaction based) company.
- Experience in setting up and optimizing Google Adwords and Facebook campaigns.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.