HR Business Partner at SkyQuest Technology Consulting Pvt. Ltd.
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SkyQuest Technology Group - Associate - Digital Marketing (1-2 yrs)
Roles and Responsibilities :
- Inbound digital marketing. Should have knowledge in search, social, website / app, design, creative thinking, market research, paid campaigns and analytics.
- design, build and maintain client's social media presence.
- Planning and executing all web, SEO, SEM, SMO, SMM, email marketing and display advertising campaigns.
- Measuring report performance of all digital marketing campaigns.
- Identifying trends and insights, and optimize spend and performance based on the insights.
- Brainstorming new and creative growth strategies.
- Creating and executing cutting - edge social media strategies and implements them through Facebook, Instagram, YouTube, Twitter, Google Plus, LinkedIn, and other social media platforms in order to generate interest in the brand, increase the reach, increase interactions with TG, brand exposure, corporate reputation and sales.
- Managing the execution of social media campaigns and day - to - day activities on platforms, including Facebook, Instagram, Google plus, Twitter, LinkedIn, and YouTube.
- Provide recommendations based on marketing analytics and inbound assessment to address key business and marketing challenges.
- Developing inbound performance reports to analyze and monitor inbound strategy effectiveness and identify strategies to fill the gaps.
Professional Skills Required :
- Good understanding of web analytics, tracking implementation, and reporting.
- Working knowledge of Google Analytics, Microsoft applications and Sales force.
- Current understanding of inbound marketing and sales strategies, best practices, and associated resources.
- Superior communication skills, incredible writing skills, strong listening skills and excellent quantitative skills.
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