We are looking for an amazing, data-driven inbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing those leads to close into customers, be part of our performance driven team to make this world a safer place by providing excellent security solutions/services.

Company Description:

SISA is a leading cyber security company across multiple geographies. We are involved in either proactive, detective and/or corrective security of at least 6 of 10 payment data transactions globally. Started in 2007, with over 500 customers in over 30+ countries, SISA is one of the fastest growing cyber security companies in the world. Our 400+ employees include information security specialists, technology experts, sales strategists and backbone staff. SISA culture is considered key to our success and can be characterized as merit oriented, performance focused and feedback driven. For more details, do visit us at www.sisainfosec.com

Role Purpose:

The Content Writer will be responsible for developing content assets like Blogs, White Papers, Case Studies and Customer Success Stories, Sales Presentation, Collaterals and Webinar presentations. The individual should have minimum Freshers to 3 years of experience in content writing with excellent written and verbal communication along with analytical skills. The individual should also be good at secondary research to understand the market trends and come up with highly relevant content pieces. Preference will be for the individuals who have experience in Information Security domain and knowledge on SEO/SMM.

Role & Responsibilities:

- Create and draft content for SISA's content properties such as blogs, websites, e-books, social media etc

- Ideate and draft content for sales collaterals such as brochures, leaflets, handouts, etc

- Contribute towards developing and executing the monthly content calendar

- Maintain and update website content regularly

- Support PR team in drafting articles for publishing in the media, drafting press releases, press announcements, etc

- Draft scripts to develop product demo videos

- Follow and implement best practices for content optimization such as using relevant keywords, etc

- Draft copy for user communication, engagement and education

- Work and collaborate with the relevant people across departments to source information

Qualifications/Requirements:

- MBA in Marketing or Mass communication

- Preferred technical educational background

- Exposure to content writing for IT/Software products & solutions

- Certification in Digital Marketing

Preferred Skills :

- 0-3 years of writing experience

- Experience in writing content for marketing collateral such as brochures, e-mailers, ad copy etc.

- Experience in copy-writing will be a plus

- Excellent overall writing skills in a number of different styles/tones

- Experience in drafting content for various formats such as blogs, e-mailers, etc

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