HR MANAGER at Sirona Hygiene
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Sirona - Copywriter (2-5 yrs)
We are looking for a Copywriter to create brand communication that meets business goals for multiple digital platforms. The copywriter must understand the business goals, what the product offers, the platform for communication and accordingly create copy that can help drive maximum conversions. This role requires the writer to measure performance of the copy at every step to ensure business objectives are met.
- Research about the brand, competition, and category and create a communication plan for the brand in line with the brand values.
- Review and update published content as needed, identify gaps and make recommendations accordingly.
- Understand the platform for communication and create copy that works for the platform.
- Measure content for performance and conversion.
- Ensure consistent brand voice across all brand channels and pieces of communication.
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