Job Brief :

- We are looking for a seasoned Copywriter to join our editorial team to create and edit rich, well-researched, engaging marketing content including (but not restricted to) email copies, marketing ad copies, social media content, video scripting, and webpage content.

- The responsibilities include email copywriting, ad copywriting, creating video scripts, banner copies, and landing pages, and supporting content marketing efforts. You will be a key member of an international team that is growing rapidly. If you possess this broad base of copywriting and content marketing skills and a keen eye for detail, we would like to meet you.

Responsibilities :

- Write crisp and engaging email copies that will be used for program launches, offer promotions, lead nurturing, and more

- Understand target audience personas, and their preferences to create engaging journeys that encourage interaction with the website content, including course enrolments.

- Create creative, crisp, and targeted ad copies for the product/service promotion campaigns

- Develop engaging scripts for videos in multiple formats including ads, and introduction videos for product promotion.

- Stay updated on industry and technology trends

- Ensure all-around consistency (style, tone, fonts, and images) in communication

- Act as the liaison between members of a global team to set publication standards and establish goals and expectations

Requirements :

- Proven expertise as a Content Writer, Copywriter, or a similar role

- 3-5 years of experience working in content, copy, or/and digital marketing teams

- Portfolio of marketing material like emails, newsletters, ad copies, video scripts/videos, etc.

- Experience doing research using multiple sources

- Ability to meet deadlines

- Creativity in thought and a helpful, collaborative bent of mind

- Demonstrative editing and writing skills with an eye for detail

- Bachelor's Degree in English Literature, Marketing, Communications, Journalism or related field

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