SignDesk - Analyst - Search Engine Optimization (1-2 yrs)
Job Responsibilities :
- Perform thorough keyword research to identify relevant and high-traffic keywords for our industry and target audience.
- Execute technical SEO audits to identify and address website performance issues, crawl errors, and other technical challenges
- Stay updated with industry trends and search engine algorithm updates, adjusting strategies accordingly
- Execute On-page and Off-page SEO strategies (including link building)
- Ability to track keywords performance, position, backlinks, sessions, and leads regularly
- Understanding of creating and managing Google AdWords and Bing AdWords campaigns
- Monitor and analyse website performance using SEO tools, Google Analytics, and other relevant data sources, identifying areas for improvement and growth.
- Excellent analytical skills and ability to derive actionable insights from data.
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Familiarity with HTML, CSS, and website development practices that impact SEO.
- An understanding of keywords and meta tags
- Ability to write web page titles, meta tag descriptions, alt tags for images, etc.
- Competitor Analysis in SEO Perspective
- Good Knowledge about content management systems ( CMS ) like WordPress.
- Collaborate with cross-functional teams, including marketing, development, and design, to implement SEO best practices throughout the organisation.
- Stay informed about competitor activities and changes in the digital landscape, providing recommendations to maintain a competitive edge.
Qualifications :
- Comprehensive content management.
- Excellent verbal and written proficiency in English is a must.
- Ability to conduct extensive consumer, keyword, and business research.
- Ability to negotiate with and managing clients efficiently.
- SEO - Search Engine Optimization/SEM - Search Engine Marketing.
- SMO - Social Media Optimization/SMM - Social Media Marketing.
- A great team player with good adaptability.
- Should run efficient outreach programs.
- Time management and follow-up skills.
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