HR Manager at Shoviv Software
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Shoviv Software - Manager - Digital Marketing (7-12 yrs)
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.
Responsibilities
- Leading the entire SEO initiatives and strategies including (but not limited to): Keyword research & structuring, On-Page & Off-Page, content optimizations, technical audits, backlinking, and international and multilingual SEO.
- Excellent skills on tools like Google Analytics, Search Console, GTM, Semrush, Ahref, and other SEO-related tools.
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with Content teams to create landing pages and optimize the user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Instrument conversion points and optimize user funnels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements and skills :
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- 5-10 years of experience in SEO with a proven record of ranking big websites in SERP.
- Strong project management and organizational skills, with the ability to handle multiple projects simultaneously and meet deadlines.
- Experience of managing a team of SEO professionals.
- Expert knowledge of advanced SEO techniques, including technical SEO, on-page optimization, link building, content optimization.
- In-depth knowledge of search engine algorithms, ranking factors, and SEO tools.
- Ability to think ahead and anticipate problems
- Strong analytical skills and the ability to analyze data, identify trends, and make data-driven decisions.
Employment Type : Full-time
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