HR - Executive at Shipgig Ventures Pvt Ltd
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Shipgig - Executive - Social Media Marketing (1-3 yrs)
Responsibilities :
- Set SMM Objective (Likes, Reach, Engagement, Leads and Sales)
- Plan Content Strategy
- Plan Promotional Strategy
- Plan Media Mix
- Measurement and Analysis
Tasks/ Duties :
- Manage Social Media marketing campaigns and day- to- day activities including :
- Curate relevant content to reach the company's ideal customers.
- Create, curate, and manage all published content (images, video and written) .
- Monitor, listen and respond to users in a Social way while cultivating leads.
- Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog) .
- Design, create and manage promotions and Social ad campaigns.
- Compile report for management showing results (ROI) .
- Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate.
- Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics.
- Develop a strategy and implement a proactive process for capturing customer online reviews. Monitor online ratings and respond accordingly.
- Monitor trends in Social Media tools, applications, channels, design and strategy.
- Identify threats and opportunities in user generated content surrounding the business. Report notable threats to appropriate management.
- Excellent communication, English writing and presentation skills.
- Knowledge and understanding of online marketing field
- Proficiency in Ms Word, Ms Excel & Powerpoint
- Strong understanding of Customer Service
- Should be able to work under pressure whilst adhering to timelines
- Maintains a working knowledge of principles of SEO including keyword research.
- Highly knowledgeable in the principles of "Search and Social"
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
