Senior HR Associate at Ship Global Express Pvt Ltd
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Ship Global Express - Senior Content Writer (3-8 yrs)
Company : Shipglobal Express Pvt. Ltd.
Location : Mahipalpur, New Delhi
Position : Senior Content Writer
Experience : Minimum 3 years
Job Type : Full-Time
About Us :
Shipglobal Express Pvt. Ltd. is a leading logistics and shipping solutions provider committed to delivering excellence in supply chain management. We pride ourselves on our innovative approach and customer-centric services, and we are looking for a talented Senior Content Writer to join our dynamic team.
Role Overview :
As a Senior Content Writer at Shipglobal Express, you will play a pivotal role in creating, refining, and managing content across multiple platforms. You will be responsible for developing high-quality content that aligns with our brand voice and enhances our market presence. The ideal candidate is a skilled storyteller with a strong command of language, a passion for writing, and a keen understanding of digital content strategies.
Key Responsibilities :
- Content Creation : Develop, write, and edit compelling content for various channels including website, blogs, articles, newsletters, social media, email campaigns, and marketing materials.
- Content Strategy : Collaborate with the marketing team to create and implement a content strategy that aligns with business objectives, engages target audiences, and drives traffic.
- SEO Optimization : Optimize content for search engines to improve visibility and drive organic traffic. Conduct keyword research and implement SEO best practices.
- Brand Voice : Maintain a consistent brand voice across all content, ensuring that it aligns with Shipglobal Express's values and mission.
- Research : Conduct in-depth research on industry-related topics, staying updated on trends and competitors to produce relevant and insightful content.
- Content Management : Manage the content calendar to ensure timely delivery of content, track performance, and make necessary adjustments to improve effectiveness.
- Collaborative Projects : Work closely with cross-functional teams including design, marketing, and product to develop content that supports various campaigns and initiatives.
- Editing & Proofreading : Review and edit content produced by other team members to ensure quality, clarity, and adherence to brand guidelines.
Qualifications :
- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
- Minimum of 3 years of experience in content writing, preferably in the logistics, shipping, or supply chain industry.
- Exceptional writing, editing, and proofreading skills with a strong portfolio of published content.
- Proficient in SEO and content management systems (CMS).
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Strong research skills and the ability to quickly understand complex topics.
- Creative thinker with excellent communication and collaboration skills.
- Familiarity with analytics tools (e.g., Google Analytics) is a plus.
What We Offer :
- Competitive salary and benefits package.
- Opportunity to work with a leading company in the logistics industry.
- Collaborative and innovative work environment.
- Opportunities for professional growth and development.