Talent Acquisition Specialist at Tigi HR Solutions Pvt. Ltd.
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SEO Content Writer - Education (2-9 yrs)
Job Title : SEO Content Writer (University Website)
Experience : 1-2 years SEO content writing experience, preferably in education.
Job Summary :
We are seeking a skilled SEO Content Writer to develop high-quality, engaging, and SEO-optimized content for a university website. Key areas include academic programs, admissions, campus life, research, and more. The ideal candidate will have a strong understanding of SEO best practices, exceptional writing skills, and the ability to create content that resonates with diverse audiences, including prospective students, faculty, and alumni.
Key Responsibilities :
- Write and edit SEO-optimized content for program pages, admissions, blogs, and events.
- Conduct keyword research and implement on-page SEO strategies like meta descriptions, alt text, and title tags.
- Regularly update content to ensure relevance and alignment with university offerings.
- Collaborate with faculty, marketing, and web teams to ensure content accuracy and accessibility.
- Monitor website performance using tools like Google Analytics and Search Console and refine strategies.
Required Skills:
- 1-2 years SEO content writing experience, preferably in education.
- Proficiency in SEO tools (e.g., SEMrush, Moz), content management systems, and basic HTML.
- Strong writing, editing, research, and collaboration skills.
Preferred Qualifications:
- Degree in English, Communications, or related field.
- Experience in higher education websites and web accessibility standards.