Copywriter - Senior/Lead

- An individual with the ability to write persuasive copy with the end-goal of selling Edureka's Post Graduate Programs. They must be very comfortable with writing in English and very familiar with writing marketing copies for digital platforms.

Job Duties :

- They will work directly with the brand/product & the art team to get briefs and create output.

- Their focus will be exclusively on writing engaging, effective copies for performance marketing across platforms like Google (GDN, Search), Facebook, Instagram, Quora, and Taboola, and wherever required, work with the design team to ensure the output of creative assets.

- They will also work closely with the analytics team to understand the performance of the assets they create and closely track the metrics in question.

- They will also have to ensure that all the work they execute is free from grammatical and factual errors.

Mandatory Requirements :

- Excellent English writing &communication skills

- 3+ years of experience in copywriting specifically for digital performance marketing

- Ability to write high-quality copies at great speed

- Experience in writing Google (GDN & Search) & Facebook ads

Other Requirements :

- Experience working in the ed-tech industry or for ed-tech brand sis preferred

- Comfortable with Google Suite

- Understanding of digital metrics for content and marketing

Years of experience : 3 years +

Technical Skills required : NA

Soft skills required : Excellent written & spoken English skills

Working Days : 5 Days in a week

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