JOB PURPOSE

A Sr. Manager Social Media primary role involves managing various social media properties for the client. Sr. Manager Social Media would be required to create a thriving community of brand ambassadors by creating a lively and engaged community

- Competitor analysis, Industry and Market research to implement the right strategy and practices

- Designing and execution of campaigns that help in generating brand awareness, affinity and transactions for the clients and meet the desired results

- Actively collaborate with client to strategize and implement social media campaigns

- Content Planning and Creation for brand across platforms by coordinating with creative team and writing editorial copy

- Manage day-to-day operations by scheduling, publishing, tagging and replying to conversations across social media

- Monitoring the campaign closely and taking effective actions after discussing the same with the client.

- Analyzing social metrics, reporting and sharing the same with the client

- Monitoring social media trends and making an effective content plans for coming months and quarter

- Creating Daily business and team reports

- Coordinating with Internal Teams to ensure timely delivery

- Managing team of Social Media Executives and ensuring there deliverables

- Also lead any blog initiative if required

- Catering to New Customer requirements as required

Other desired skills

- In depth knowledge of social media and various platforms

- Ability to think out of the box and conceptualize clutter breaking ideas

- Proficiency in using technology and various social media tools like: fb, g+, twitter, pinterest, hootsuite, unmetric etc

- Passion for writing, strong written and verbal communication skills

- Strong Analytical skills and ability to interpret data

- Passionate about digital medium and Current Affairs

- Excellent Written and Oral communication Skills

- Strong PowerPoint and Excel Skills

- Basic Knowledge of Photoshop is desired

- Minimum 3 year of Customer Handling Experience.

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