Senior Manager at Winx Consulting
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Senior Manager/Manager - Public Relations - Media (5-10 yrs)
Client Servicing & BD:
- Account Management Services - Accountable for client servicing as primary point of contact for evolving communication / PR strategies and ensuring execution of campaigns. Ensure constant exchange of ideas to provide strategic guidance to clients on an ongoing basis
- PR Strategy and Planning for clients / Retainers
- Driving new businesses along with the senior management / BD team of the company
Media Relations:
- Develop and maintain relationship with the media fraternity and keep a tab on media movements to provide media intelligence in accordance with client's objectives.
- Locate media opportunity based on client requirements through media mapping; pitch interviews, story ideas & authored articles to media outlets; initiate relevant event participation, hold press conferences, events and press briefings; respond to media queries and pre-empt negative coverage.
Key Skills:
- Should be from a PR Agency background
- Strong communication written and verbal
- Excellent grasp of English
- Effective relationship management and strong interpersonal effectiveness
- Ability to identify and source PR opportunities
- Strong and timely execution
- Effective time management
- Cost consciousness and negotiation
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