Managing Partner at Upcruit Business Services
Views:10 Applications:12 Rec. Actions:Recruiter Actions:5
Senior Manager - Digital Marketing - Consumer Durables (8-15 yrs)
- Looking for someone who has exposure in complete Brand management both online & offline (70% online & 30% offline)
Key duties & responsibilities :
- Brand Management
- ATL & BTL Activity
- Online & Offline Activity
- Influencer Marketing
- PR Plan generation
- Strategy & Planning for short term and long-term objectives
- Formulation of annual calendar and budgeting
- E-Com promotion plan to gain market share
- Market Positioning
- GTM and launch plan generation
- Co-ordinate with different stakeholders to execute business plans
- Disruptive marketing initiatives
- Media Buying
- Track and Manage Brand Health
- Market investigation, research, analysis and survey
Qualification & experience:
- Total experience required: 8-15 years.
- Work experience in multinational environment is referred.
- Qualification - Postgraduate, specialization in Marketing.
- Hands on experience with online marketing tools, MS Office.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
