Senior Manager/Deputy General Manager - Brand Management - Advertising Firm (12-16 yrs)
About Our Client
The client is one of the auto giant companies in India, with market leaders in the category they are in. They have a strong presence in the Indian subcontinent and growing very aggressively. The client is looking for a strong candidate to lead their largest brand.
Job Description
- Responsible for the development and implementation of all Below-the-Line communication and Point of Sale strategy
- Develop Sales and Consumption forecast for the brands and monitor accuracy
- Evaluate Brand Performance against budgets and communicate to key stake holders
- Identify, formulate and Implement consumer research
- Responsible for ATL & BTL Plans
The Successful Applicant
- Master's in Business Administration from a premier institute, from 2007 -2011 batches
- Minimum experience of 7 years with at least 1 year in brand management in relevant areas (large FMCG organisations)
- Knowledge of the Indian consumer, marketing, sales, trade and regulatory environment for the existing category
- Track record of Advertising development & execution, media planning
- Strongly rooted in marketing processes
What's on Offer
- To work in an organisation that promotes tremendous learning and growth
- An opportunity to take up a position of critical importance within the organisation
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