consultant at Talentoj
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Senior Executive - Search Engine Marketing - Internet/Online (1-4 yrs)
Key Responsibilities:
- Candidate Should have managed Google Adwords/SEM campaigns and Facebook paid campaigns, Remarketing and display campaigns
- Candidate Should have managed more 5-7 Lacs monthly budget
- Candidate Should have good Analytical Skills.
This Profile will be to oversee paid search and display campaigns. He/She will manage the paid search/display budget and work with the relevant business team in order to generate leads and maximize the ROI.
- Responsible for Performance Marketing Channels - SEM, Display, Remarketing and Facebook Paid Marketing.
- He/She Will be responsible for budgeting, planning & implementation of large scale media spends across channels to meet business objectives
- Making regular bid adjustments to campaigns based on budget constraints, lead generation goals & engagement metrics
- Get insights from existing data and making informed decisions to improve lead generation goals.
Desired Skills and Experience:
- Proven SEM experience and success managing PPC campaigns Across Google and Bing
- Well versed in performance marketing, Conversion, and online customer acquisition.
- Up-to-date with the latest trends and best practices in search and display marketing.
- In-depth experience with remarketing, Display and YouTube campaign management.
- Strong analytical skills
- Excellent verbal and written communication skills
- Familiarity with A/B and Multivariate experiments.
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