Manager at Anlage HRO Services
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Senior Executive - Online Marketing (3-5 yrs)
Requirement :
1. Qualification - Graduate/MBA
2. Years of experience - 3 to 5 years
3. Type of experience : Hands on experience managing performance oriented online campaigns.
4. Specific Skills : Performance Marketing, Online Campaign Management, Digital Campaign Analytics, SEM, Paid Social Advertising, Email Marketing, Social Media Marketing
5. Any specific industry or company - Ecommerce, Banking & Finance Industry
6. Work profile (JD) :
- Media planning and buying activities across various platforms such as online display ads, email databases, etc.
- Manage Digital campaigns- from planning to execution to optimization to performance analytics
- Tracking, reporting and documenting campaign performance and key metrics on a weekly basis
- Liaising with external agencies, publishers and internal stakeholders
- Working closely with our in-house creative department to optimize campaign creative and develop innovative direct response concepts
- Building and maintaining effective internal and external relationships
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