HR Manager at SM CORPZ
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Senior Executive - Marketing - Education (1-2 yrs)
Looking for a flexible and versatile marketer who will be responsible for the growth of our sales channels.
- Strategy Creation - Develop strategies and tactics to get the word out about various platforms managed by SMCORPZ and drive qualified traffic and conversion of leads to generate traffic.
- Strategy Implementation - Deploy successful marketing campaigns and own their implementation from ideation to execution.
- Customer Acquisition - Experiment with a variety of organic and paid acquisition channels - content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more.
- Customer Engagement - Produce valuable and engaging content for website and blog that attracts and converts target groups for SM CORPZ & different platforms associated with it.
- Tie-Ups - Build strategic relationships and partnerships with key industry players, agencies and vendors.
- Leadership - Be in charge of marketing budget and allocate/invest funds wisely.
- Analytics - Measure and report performance of marketing campaigns, gain insight and assess against goals.
Skill(s) required:
- Intimate understanding of traditional and emerging marketing channels.
- Able to quickly understand & run the associated businesses of SM Corpz.
- Demonstrable experience in marketing together with the potential and attitude required to learn.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Experience in setting up and optimizing Google Adwords campaigns.
- Excellent communication skills.
- Ability to think creatively and innovatively.
- Budget-management skills and proficiency.
- Analytical skills to forecast and identify trends and challenges.
- Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc.
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