Principal Consultant Human Resources at 360 ECS Ltd
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Senior Executive - Marketing (2-4 yrs)
Qualification: Bachelors/Master's in Marketing/Sales
Sales Job Description:
- Create brand awareness and help with marketing plans, advertising, direct marketing and campaigns.
- Developing strategies and tactics to boost the company's reputation and drive qualified traffic.
- Experimenting with various organic and paid acquisition channels.
- Work closely with the in-house team to design marketing materials such as brochures and adverts.
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
- Generating new business leads through campaigning and various channels.
- Run social media channels (e.g. Twitter, Instagram, Facebook and LinkedIn) to enhance audience engagement.
- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective and be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Track marketing performance using various tools and prepare weekly or monthly reports for management to monitor and report on competitor activity.
- Conducting research and analyzing data to identify and define audiences.
- Writing and proofreading creative copy.
- Maintaining websites and looking at data analytics.
- Updating databases and using a customer relationship management (CRM) system.
Requirement:
- Excellent understanding of digital marketing concepts and best practices
- Good teamwork skills - Communication skills and networking ability
- Adaptability
- Strong attention to detail
- Good organization and planning skills
- Creativity and content writing skills
- Numerical skills
- Familiar with Cybersecurity trend
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