- Should be an 'idea' person with experience handling clients; can rally creative and digital teams around the central idea and concept.

- Excellent at formulating and presenting ideas for marketing and brand Communications.

- Participate in and lead brainstorming sessions .

- Ideate, write and execute original and iconic creative concepts in response to brand managers' briefs, objectives, or goals.

- Passionate about new-age creative formats and creating brand campaigns - including social media reels, shorts, and digital ad films.

- Can write and tailor the content and copy according to their purpose - whether they are intended to sell, engage, or inform.

- Ability to deliver omnichannel copywriting, including presentations, manifestos, scripts, everything digital, webpages, blogs, social media, slogans, and news releases.

- Understand the nativity requirements of different channels

- Lives from brief to brief - hungry to break one down and come out with ideas for hero/ hub/ hygiene content.

- Goes beyond writing to ensure flawless execution - works with creative and

- Shoot teams to ensure that the visual elements and forms complement the words.

- Understand the target audience for each brand - you are not just writing for the brand, you're writing for their community, so you'll need to know what interests them.

- Identifies key messages - understand the main thing that you want the audience to feel and do and how to communicate this powerfully.

- High bar on quality - the ability to edit own and others' writing. Grammar obsessed!.

- Values research over everything else - interested in learning about fashion and style and the latest trends.

- Identifies fresh and interesting angles for written pieces.

- Works collaboratively with the marketing team and brand managers to review the impact of work.

- Works on business pitches and PPTs to present new ideas and projects.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.