Supervisory Consultant at Cornerstone International Group
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Senior Copywriter - Advertising (4-10 yrs)
A Successful candidate will be:
- Owner of the creative strategy leading the design and the marketing teams.
- A collaborator who proactively reaches across departments to make them work better
- A communicator who can present clearly and persuasively
Roles and Responsibilities :
- Lead creative execution and copy for a wide range of initiatives and departments including brand campaigns, long-form articles/blogs, online videos, digital and offline ad copy, in-product copy, cross-channel campaigns and community content.
- Help develop positioning and content strategies for existing and new products and services. Work closely with marketing, product, sales, and customer success.
- As a member of the marketing team, you will serve as the primary writer for our website, advertising creative and emails.
- Develop a deep understanding of our client and its prospective customer audience, learning how to tell the right story to nurture new prospects into sales-ready leads.
- Working knowledge of writing for SEO and B2B/D2C audiences is a plus.
Qualifications and Other key Skills:
- BA (English, Literature, Journalism) or MA (English, Literature, Journalism)
- An individual with 4+ years of work experience working on advertising, campaign strategy & planning, qualitative research, SEO, brand building, and website content creation
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