Key Result Areas:

1. Content Development: Create error-free and original content in various formats, including website content, SEO-based content, articles, and blogs.

2. Research and Organization: Conduct research to gather relevant facts and sources for content creation.

3. Ideation and Collaboration: Collaborate consistently with the team to brainstorm and implement new ideas and content strategies.

4. Social Media Management: Build and maintain a strong social media presence for the GyFTR brand through creative content.

5. Team Collaboration: Work closely with campaign managers, the creative team, and designers to ensure alignment and cohesive messaging.

6. SEO Knowledge and Website Content Auditing: Proficiency in basic SEO principles. Capable of conducting website content audits to identify areas for improvement in terms of SEO, user experience, and content quality.

Qualifications:

1. Bachelor's degree in English, Communications, or a related field.

2. At least 6+ years of proven experience in content creation, preferably in a digital marketing or e-commerce environment.

3. Excellent written and verbal communication skills.

4. Strong research and organizational abilities.

5. Creative mindset and a passion for generating engaging content.

6. Proficiency in social media platforms.

7. Collaborative team player with the ability to work effectively in a fast-paced environment.

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