About ArrowCore :

- A leading IT Consulting and Managed Services organization with recognition as Fastest Growing Privately Owned Organization (twice) in North America having its offshore state of art premier workplace in Stellar IT Park, Sector-62, Noida, India which holds tri-certification accreditation in ISO 27001 (Security Management), ISO 20000 (IT Management), and ISO 9001 (Quality Management). We serve clients ranging from SMB's to Fortune 500 spread across the United States.

- With headquarters in Atlanta (Georgia) and a state-of-the-art development center in India, our global reach can help you meet cost, deadline and quality demands. By distributing workload around the globe, the sun never sets on your productivity.

- ArrowCore Group believes in work ethic built around employees- dependability and responsibility. This visionary level of teamwork is made possible by placing our employees at the core of our motivation for everything we do. The result is a culture of integrity and respect that motivates our team to ensure the success of our customers and the personal growth of everyone around them.

Overview :

- The Digital Marketing Consultant will be responsible for consistently winning new business via inbound and outbound initiatives, proposing a wide range of digital marketing solutions (web design, SEO, PPC, social media, content) too small to medium-sized and large-sized businesses across all industries in North America and internationally.

- We are looking for an enterprising person to grow and advance with us- an energetic team player and headstrong Digital Marketing professional that can tackle the market and exceed goals of a diverse client base!

Job Responsibilities :

- Create original content through writing, managing the day-to-day Social Media Experience on Facebook, Twitter, Instagram, YouTube etc and execute effective and measurable omni-channel marketing campaigns.

- Create and maintain marketing automations, end to end Customer Journeys and Campaign Building.

- Manage day-to-day operation of email marketing and automation programs to optimize programs and Initiatives.

- Design and implement direct email marketing campaigns.

- Manage social media ecosystem for ArrowCore across all platforms.

- Run inbound and outbound marketing campaigns to drive revenue inflows and drive awareness for the brand.

- Plan and execute Webinars including content development, scripting, diagrams, equipping presenters, ensuring presenters know the material and are prepared to deliver.

- Content calendar planning, content development for digital campaigns, social media, website etc (blogs, videos, infographics, newsletters etc)

- Owning the SEO for ArrowCore and delivering on the required numbers through changes on websites, customer journey, content development etc.

- Measure, monitor and report on performance, trends and insights across digital campaigns and channels, with strong analytical ability to understand ROI optimization.

- Handling Online Reputation Management for the brand

Required experience and skills:

- Minimum 5+ years- experience in digital marketing

- Self-motivated, with executive presence and confidence.

- Ability to work successfully with all types of people.

- Meticulous with detail and analytics.

- Ability to write with flow.

- Excellent written and oral communications skills

- Ability to work independently and collaboratively.

- Previous experience with digital channels and associated metrics.

- Able to work in US time zone.

Desired Skills:

- Cascading Style Sheets (CSS)

- Content management

- HTML (Hypertext Markup Language)

- HTML5

- JavaScript

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